Advisory Council for Career & Technical Education for New York City

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SCIP Selective Corporate Internship Program Debuts Times Square Ads at Thomson Reuters

Categories: Advertising & Marketing, Internships, News
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For almost 20 years, SCIP, the Selective Corporate Internship Program, has provided high-school and college students with leadership training and real-world business experiences.

SCIP’s new 30 second ad will run five times per hour 24/7 for two weeks on digital signage at 3 Times Square, the Thomson Reuters building. Thomson Reuters iwill also  stream the ad  globally through its internal network and at the White House.

See three animated views of the new ad and link to it on Facebook, Twitter, LinkedIn and Instagram.

Academy of Urban Planning Students Produce Graphics for Local Businesses

Categories: Advertising & Marketing, Graphics
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At the Academy of Urban Planning on the old Bushwick High School campus in Brooklyn, graphics teacher Andrew Drozd has moved his students out of the classroom and into the world or work with an innovative print media advertising offer to some 60 local businesses. Mr. Drozd and his students created a video about their use of graphics to engage students and the community:

 

 

Eric Jankiewicz of the Queens Courier wrote about the students’ experiences:

High school brings colorful posters to Queens businesses

and Andrew Drozd publishes an e-learning web site sponsored by a dozen industry partners supporting his classes:

Mr. Drozd’s Computers Graphics and Design

Ad Age Notes Brooklyn Advertising High School’s First Client

Categories: Advertising & Marketing, Graphics, News
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The advertising agency located within IAM, the High School for Innovation in Advertising and Media, was the subject of a story in Ad Age, the trade magazine for New York’s advertising and marketing industry. In the “Agency News” section that reports on client and agency deals, reporter Mallory Russell described how the students landed their first paying customer, the National Black Programming Consortium, producer of a new prime time documentary series to be aired on PBS, “DC Met: Life Inside School Reform.”

Read the full article (and share it around via social media):

Agency Run By High-School Students Wins Its First Client